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Brandon Scholz
President and CEO

Michelle Kussow
Vice President Government Affairs
and Communications

Cheryl Lytle
Events Director

Sarah Decorah
Operations Director

John Leemkuil
Membership Services

PHONE (608) 244-7150
OR (888) 342-5942
FAX (608) 244-9030


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Click here for a map to the offices of WGA at
33 East Main Street,
Suite 701
Madison, WI 53703.

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Register for Seminars:

Right To Work,
Affordable Care Act, NLRB Seminar - April 9th

Right To Work,
Affordable Care Act, NLRB Seminar - April 16th

Right To Work,
Affordable Care Act, NLRB Seminar - April 29th

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See hundreds of photos from the 2014 Innovation Expo on the
Wisconsin Grocers Association facebook page.

Brandon Scholz, WGA President and CEO.



Excerpts from the President's Letter
The President's Letter is published weekly.

To sign up for your full version contact the WGA.

Election Day is Tuesday April 7th. Remember to vote YES for the Supreme Court Referendum. Click here to watch the video.

aaCapitol Day Success  WGA has heard from Capitol Day attendees and sponsors on their experience and success at Capitol Day.  LUCAS GLASGOW, Hy-Vee Fitchburg, said "Grocers in the Capitol Day gives us the opportunity to talk about our everyday experiences that pertain to the issues.  It is beneficial to give the elected officials real life scenarios and the facts.  The day also provided the opportunity to meet others within our industry both at retail and suppliers."  To see more testimonials and photos of Capitol Day and review, click here.
Fresh Thank You a   It takes a grocer to make it happen!! Capitol Day wouldn't have been what it was without the contribution of KRISTIE MAURER and Fresh Madison Market.  Kristie shared her experience selling growlers and featured one of her employees in a short growler video; boxed up 3 sets of groceries for the Inaugural Legislative Bag-Off; and catered the Friends of Grocers Reception at the Governor's Residence.  For those who missed the reception, you missed the best food ever!!!!! Thank you Kristie and the team at Fresh Madison Market!

Legislative Bag-Off   Congratulations to Speaker Vos on winning the first WGA Legislative Bag-Off.  Check out this great video featuring Speaker Vos' excitement on sacking the competition, and reaction from WGA's Brandon Scholz and David Spiegelhoff, Gooseberries and Bag-Off Judge. 






aNew Giant on the Horizon   The Milwaukee Business Journal reports that a planned merger between Kraft Foods Group Inc., the parent company of Madison-based Oscar Mayer, and H.J. Heinz Co. will bring Heinz back to the public market and create a North American food and beverage giant. See more here.


aaGrand Opening    The Sentry Market/Ace Hardware in Columbus is a new store but with many familiar faces.  Nate Pederson, formerly of Conrad's Sentry Foods in Sun Prairie oversees the entire store while Joe Wirag, from Sentry Foods in Cottage Grove manages hardware and Mike Clark, previously with Piggly Wiggly in Pardeeville manages grocery.  The store was built from the ground up and is located west of Highway 151 and Highway 16/60 intersection in the Columbus Commerce Center-which also houses a Shopko, and six to 10 retail stores and restaurants in the future. Sentry Foods partnered with SuperValu and Mehmert Services to build the 36,000-sf store, which is seamlessly joined to a 10,000-sf Ace hardware store. In fact, there is a central checkout so you can purchase your hammer and paint along with your bread and eggs.  The Sentry offers a full-service bakery, deli, produce, meat and floral departments, along with signature items throughout the store.

The President's Letter is sponsored by

Russ Davis Wholesale