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Brandon Scholz
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Michelle Kussow
Vice President Government Affairs
and Communications

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Sarah Decorah
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John Leemkuil
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The Wisconsin Grocers Association recognizes exellence. Frank and Stephanie Lueptow, Frank’s County Markets, Elkhorn, Jefferson, East Troy, are two of the recipients of the 2009 Excellence in Operations award.

WGA President’s Letter
These are exerpts from the weekly WGA President's Letter, September 3, 2010. Contact Brandon Scholz, WGA President, to receive your full e-newsletter.

Congrats on 3 Decades  Potter's Piggly Wiggly in Oak Creek celebrated its 30 year anniversary in August.  CHUCK POTTER built his advertising around the 30th Anniversary featuring sales, giveaways, lots of prizes, Badger Football tickets and more.  Highlights included the Oscar Mayer Wienermobile, Rainbow Randa the Clown and Jo-Don Farms Petting Zoo, pony rides and games for the kids!  Ed Note: No connection between the 'chuck' roast on sale and the proprietor.


Be Sure to Sign Up     Are you facing-up to the benefits of Facebook and aware of the social media pitfalls? Amplify your customer loyalty by learning some do's and don't of social marketing and how to capture your target audience.To earn more on social media  marketing, plan on attending the WGA's Innovation Expo seminar, Winning and Losing in Social Mediaon Tuesday, September 21, 3:00-4:00 pm at the Milwaukee Hilton. For more info go to the Events Page on the WGA Website.

Tuh-MAY-toh or Tuh-MAH-to?    That's the question from GREG LAPOINT at Russ Davis Wholesale in this week's produce journal.  Pronunciation doesn't matter when it comes to this fabulous nutritious fruit known as a vegetable. It's hard to believe that such a widely-used food source was once considered deadly poisonous. Available year-round in fresh and preserved forms, there is no shortage of uses for this versatile "vegetable".

Big Cheese Winners    WisBusiness.com reports that Uplands Cheese Co.'s Extra Aged Pleasant Ridge Reserve from Dodgeville took Best of Show for the third time, the only cheese to have done so in the competition's history and one of the most prestigious cheese competitions in North America. Wisconsin cheesemakers Saturday took home 98 ribbons - 29 firsts, 36 seconds and 33 thirds - almost a third of all of the awards given and more than any other state. The five-day conference and competition in Seattle had more than 1,400 entries from 34 states, Canada and Mexico.   "Wow, that may be the best we've ever done," said JOHN UMHOEFER, executive director of the Wisconsin Cheese Makers Association.

 

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Goya Foods, Inc. Announces Voluntary Recall of Frozen Mamey Pulp, Produced By Coco, S.A. of Guatemala Because of Potential Health Risk 

(http://www.fda.gov/Safety/Recalls/ucm222506.htm)  As a precautionary measure Goya Foods, Inc. has voluntarily recalled the Mamey Pulp product produced by COCO, S.A. of Guatemala. This product is distributed nationwide through retail stores under the Goya label. For additional FDA info, go to http://www.fda.gov/NewsEvents/Newsroom/PressAnnouncements/ucm223465.htm


If you enjoy the Prez Letter and forward it to your colleagues, tell your recipients to send us their emails and we’ll do the forwarding for you. Email BRANDON SCHOLZ.

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