WGA Innovation Expo Review
Kalahari Resort, Wisconsin Dells, Wisconsin

Grocer of the Year:
Dennis Kramer, Kramer's County Market

Excellence in Operations:
Pam Coy, Viking Village Foods, Reedsburg
(second from right) with colleagues

Excellence in Operations:
Francis Kranz, Zinke's Village Market, Wisconsin Dells

Excellence in Operations:
Mike Ptacek, Ptacek's IGA, Prescott

Excellence in Operations:
Steve "Red" Salfai, Red's Piggly Wiggly, Omro

Community Service Honoree:
Paul Butera (represented by his son) with Gary Soukko

Community Service Honorees:
Ted and Joan Majdecki, Majdecki Sentry

Community Service Honoree:
Terry Tryggeseth, Trig's Eagle River

Vendor of the Year Honorees:
Gary Neu (not shown) and Mark Maloney,
Russ Davis Wholesale
Contest and Raffle Winners
at the 2011 Innovation Expo
Two Registrations to NGA Show in Las Vegas
Jake Blattner, Blattner’s Piggly Wiggly, Sheboygan Falls
Two Registrations to
2012 FMI Show
Paul Buhrman,
Affiliated Foods Midwest
DC Public Affairs Conference
Rick VanKlaveren, Nash Finch
Four Tickets UW Football Game
Gary Weiner, News Notes
Great Wisconsin Bag-Off

Third Place Bag-Off (right)
Jesse Heebner, Metcalfe’s Market, Wauwatosa
Second Place Bag-Off (second from left)
Marissa Besson, Larry’s Markets, DePere
First Place Bag-Off (seated)
Stephanie Teteak, Larry’s Markets, Kaukauna
Promotions
Click on photos for a much larger view!
Third Place
Promotion Showcase
Larry’s Markets
Second Place
Promotion Showcase
Madjecki’s Sentry
First Place
Promotion Showcase
Trig’s
Director’s Choice
Promotion Showcase
Viking Village
Other Winners
Two Full Registrations at the 2012 Innovation Expo
Emily Salfai, Red’s Piggly Wiggly, Omro
50/50 Raffle Winner
Don Symonds, Lipari Foods
Grand Prize $600 in Airfare
Jeanette Greenheck, Metcalfe Markets, Madison
Our Winning Volunteers
Bag-Off Contest Volunteers
- Dave Spiegelhoff, Spiegelhoff Markets
- Don Symonds, Lipari Foods
- Geoff Welch, Shelby Publishing
- Angie Dreifuerst, Trig’s
- Kathy Spiegelhoff, Spiegelhoff Markets
- Dan Shaul, Missouri Grocers
- Tom Bingham, Lipari Foods
- Tony Frautschi, Lipari Foods
- Bob Palmater, Lipari Foods
Chairman’s Banquet Innvocation
Erica Zdroik, Feeding America Eastern Wisconsin
See many more photos on the Wisconsin Grocers Association Facebook page.

Click here to see more photos of the Wisconsin Grocery Industry Trade Show
Click here to see 2011 Honorees
...........................................................................
Seminars
Couponing Trends & Tribulations
Dan Shaul, American Coupon Service
Keep up with what’s new with coupons! Are you ready for smart phone digital coupons? Should you accept online coupons? Is your store ready to have an extreme coupon customer? Keep up to date with the coupon changes in the grocery industry.
Deli Dollars Panel
Connie Crawford, Lipari Foods
KathleenTorbleau, Metcalfe Markets
Steve Burkhardt, Skogen’s Festival Foods
Identify consumer trends to bring in more Deli Dollars.
A panel of deli professionals will share new trends, products, promotions, technology, and merchandising tips to attract more customers and increase sales.
Social Media:
Marketing in Real Time
Rick Rusch, Thought-Tech
Why should social media matter to you? Because it matters to your customers! In Wisconsin 47% of the population is on Facebook. The average fan spends $72 on brands they Like. 41% will recommend brands they Like to their friends and family.

Habeas Codfish: Reflections of Food and the Law
Barry M. Levenson, speaker, Curator of the Mustard Museum
From the McDonald’s hot coffee case to the cattle ranchers’ beef with Oprah Winfrey, from the old English “assize of bread” to current nutrition labeling laws, what we eat
and how we eat are shaped as much by legal regulations as by personal taste. Barry M. Levenson, the curator of the world-famous Middleton Mustard Museum and a self proclaimed “recovering lawyer,” offers Habeas Codfish an entertaining and expert overview of the frustrating, frightening, and funny intersections of food and the law.

Advertising ROI
Claus Moberg, Snow Shoe Foods
Jeff Schroeter, Madison Newspapers
Kerin Rue, Madison Newspapers

Keynote Speaker

Michael Sansolo
New Realities: What it Takes to be Successful
Hanging on or just trying to ride out the storm of this economy won't cut it. Michael Sansolo offers three segments to stay on top of, to growing your business.
See lots more photos. Click here.

Seminars

The Piano Cabaret

Great Wisconsin Bag-Off Judges and audience

Trade Show

Trade Show

Trade Show

Bag-off winners
L to R: Katie Wirkus, 64th Alice in Dairyland; Aly Huxford, Skogen’s Festival Foods, Green Bay; Stephanie Kelleher, Skogen’s Festival Foods, Copeland; Jesse Heebner, Metcalfe Markets, Wauwatosa; Stephanie Teteak, Larry’s Piggly Wiggly, Kaukauna; Marissa Besson, Larry’s Piggly Wiggly, DePere; Bridget Winson, Burnstad’s Markets, Black River Falls; Nicole Stussey, Miller & Son’s, Verona; Alissa Schimgen, Miller & Son’s, Mt. Horeb;
Back Row: Salvador Sanchez, Piggly Wiggly, Racine; Dean Van Den Hoy, Larry’s Piggly Wiggly, Little Chute; Jared Seidel, Skogen’s Festival Foods, Marshfield; Christopher Berndt, Burnstad’s Market, Tomah; Jason Carroll, Skogen’s Festival Foods, Northland; Marius Serva, Metcalfe Markets, Hilldale; Kim Schueler, Piggly Wiggly, Cambridge;

Barry Levenson demonstrates a point

Dan Shaul on Coupon Trends

The WGA annual membership meeting
For more information contact Cheryl Lytle.








